Sellside Advisory

Sellside Advisory

Selling an agency is different from selling almost any other business. Value sits across clients, talent, reputation, capabilities, culture, and the way those pieces work together. Standard Proxy combines an operator’s understanding of agencies with the judgment and discipline required to navigate a transaction well.

Our Approach

We understand what buyers see — without losing sight of what you built

The strongest outcomes start with understanding the business properly: what makes it differentiated, where the value sits, and how the market is likely to view it. We work closely with founders and shareholders to bring clarity to the decisions that matter and represent the business with conviction throughout the process.

Nº001

Strategic Preparation

Clarify objectives, assess readiness, and prepare the business for a transaction

Nº002

Positioning & Valuation

Define the equity story, frame the business for the market, and establish a grounded view of value

Nº003

Investor & Buyer Engagement

Identify and engage the most relevant strategic and financial buyers

Nº004

Negotiation & Execution

Manage offers, structure, diligence, and negotiation through closing

Sometimes the right decision is to sell. Sometimes it isn’t

Positioning determines how the market understands value.

Why Standard Proxy

An advisor that already speaks agency

Our perspective comes from having operated these businesses, advised transactions, and spent careers across the people and companies that shape the industry. We work with founders, management teams, strategic acquirers and financial investors across the marketing and communications landscape.

Our Sectors

Med Comms

Digital & Experience

Med Comms

Digital & Experience

Marketing

Digital & Experience

Marketing

Digital & Experience

Technology

Digital & Experience

Technology

Digital & Experience

Production

Digital & Experience

Production

Digital & Experience

Trusted by clients across both sides of the market

Trusted by clients across
both sides of the market

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Specialist advice for the agency landscape

Start a Conversation

Specialist advice for the agency landscape

Start a Conversation

Specialist advice for the
agency landscape